01. AFL Branded in Motion

CLIENT 

Personal

PROJECT

Typography Layout

DETAILS

The goal of this project was to successfully repurpose their existing design into a time-based format and stay within the professional guidelines.  The primary goal of the assignment is to combine traditional print layouts and add life using the unique attributes motion and time affords.  

Step 1:  Analyze the design. 

Step 2:  Conceptualize the motion

Step 3: Animate key elements to develop motion themes

 

01. The Psychology of Handwriting

CLIENT 

Academic

PROJECT

Motion Graphics

DETAILS

The goal of this project was to create a time-based quantitative infographic that is universally understandable and self-explanatory. To complete this project, was necessary to go through the professional process of research, concept developments, storyboarding, and the final production. The purpose of this video was to go far beyond simple animation effects and define a well-thought-out communication strategy, develop a unique visual language and style, and produce a polished, Professional-quality persuasive motion graphics project at the end. The challenge is an integration of Motion Graphics and Kinetic Typography.

© 2023 by CAMILA ARDILA 

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